You don't need and can't activate premium plugins bundled with theme with theme purchase code. Theme already have latest plugins versions that suitable for this theme version.
All plugins and themes work without activation.
You don't need to update premium plugins yourself (you need to wait when we will release theme update with new plugin version after compatibility tests). For some themes we may not add latest plugins versions if it does not required for theme or have some problems with compatibility. We does not provide ETA for theme updates and can't say you date when some update will be released.
We can't provide any support for our theme if you update premium plugins to newer version yourself before we will release new theme version with new plugin version inside, because it may not work with this theme correctly and may not support it (tested & supported plugin version already included with theme, this is why you don't need to purchase, activate or update theme bundled plugins).
You can always ask for new plugin version from support if you want to update it before release, but in this case you will not get any help if new plugin version will not be suitable for current theme version.
If you will be need to contact plugin support company directly you will be need to purchase regular plugin license for your domain from Codecanyon, because plugins developers does not offer support for any plugins included with any themes.